Professional Certificate in Broadcast Media (PSB Academy)
Course Information
Description
Depending on your interests or professional needs, you may choose to apply for any one of these broadcasting courses stated below:
Broadcast Production Techniques (2 days/15 hours)
Students will learn how to create insightful short video contents in a broadcast studio environment. And they will be exposed to basic camera fundamentals and video shooting techniques.
Students will acquire in-camera editing techniques from the perspective of a film producer.
Media and Communication (2 days/15 hours)
In this course, students will be equipped with the foundation knowledge in advertising, broadcast, journalism, and public relations subjects, which are commonly covered in mass communication studies.
Students will also learn how the various media industries intertwine in a new media environment today.
Modern Journalism (2 days/15 hours)
This course equips students with skills to create journalistic articles from news to feature writings. Students will also learn how to write a head line, subject line, body copies, and simple editorials.
Upon completion of the three courses stated above, you will be certified with the Professional Certificate in Broadcast Media from PSB Academy.
Entry Requirements
Broadcast Production Techniques (2 days/15 hours)
Before attending this course, it is recommended for students to be familiar with basic camera usage.
No prior courses or certifications are required for students to take this course.
Media and Communication (2 days/15 hours)
Before attending this course, it is recommended for students to be familiar in communication studies and modern media knowledge.
No prior courses or certifications are required for students to take this course.
Modern Journalism (2 days/15 hours)
Before attending this course, it is recommended for students to be familiar in copywriting and written communication.
No prior courses or certifications are required for students to take this course.
Career Opportunities
Information not available
Modules
Broadcast Production Techniques (2 days/15 hours)
- Understand the Basics of Studio Camera Operation;
- Understand the Basics of Studio Control Room Operation;
- Conduct Studio Production Session; and
- Produce and Export a Short Video Podcast.
Media and Communication (2 days/15 hours)
- Understand the Communication Process;
- Understand the Tradition Media Platforms;
- Understand the New Media Platforms;
- Understand the basic Media Theories; and
- Understand Media Literacy
Modern Journalism (2 days/15 hours)
- Understand the Basics of Media Writing;
- Understand the Five Elements of News Writing copy;
- Learn about Headline, Sub-headline, Body copy;
- Writing a Feature Article; and
- Writing a News Article.