Master of Science in Global Marketing (University of Roehampton, London)
Course Information
Description
Course overview
The Roehampton MSc Global Marketing programme would be an intensive programme that will
- Enhance your career in the marketing industry and related specialised areas
- Ensure your ‘global career readiness’
- Focus on responsible leadership for sustaining competitive advantage and managing projects in a global context
- Place emphasis on the analysis of global organisations’ best practices and strategies
- Equip you with the knowledge and techniques needed to pursue empirical fieldwork of academic rigour, real-world impact, and practitioner
- Prepare you for the challenges of senior management within a competitive global environment
Entry Requirements
Participants are expected to contribute to the class learning experiences in a cohort and peer learning environment. You will be assessed based on experience, aptitude, potential, and managerial skills.
At least 21 years old with a Bachelor's degree in any field
OR
Graduate/Postgraduate Diploma from Private Education Institutions or equivalent with a minimum of 8 years work experience
OR
Candidates 30 years old and above with 8 years of work experience but without academic qualifications can be considered on a case-by-case basis
Career Opportunities
You will emerge from the Roehampton MSc Global Marketing with well-developed strategic marketing and global brand management skills, which are highly sought after by employers in both the private and public sectors. You will be equipped to work as a manager in a multinational corporation, international SME, or start your own consultancy business.
Our Roehampton graduates are employed across many industries and leading companies across Asia. Some of these companies include (are not limited to)
- Alibaba Group
- BASF
- Cathay Pacific
- Changi Hospital
- DBS
- Estee Lauder
- Fuji Xerox
- Great Eastern
- Keppel FELS
- KPMG
- Marina Bay Sands
- National University Hospital (NUH)
- Resort World Sentosa
- Ricoh
- Singapore Armed Forces
- Sembcorp
- Standard Chartered Bank
- Walt Disney
- UOB
Modules
- Global Brand Management
- E-Marketing
- Leadership & Change Management
- Strategic Marketing
- Global Strategic Management
- Financial Performance Management
- Business Research Methods
- Consultancy Project
- Dissertation
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12 months
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Full-time
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18 months
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Full-time
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12 months
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Full-time
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The full 120 credit hour Bachelor of Science in Business Analytics degree is designed to be completed in 5 years. However, diploma and/or “A” level holders are eligible for a significant number of course exemptions and can expect to complete the degree program in as little as 3 years.
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Part-time
-
The 120 credit hour Bachelor of Science in Business Analytics degree program degree is designed to be completed in 4 years. However, diploma and/or “A” level holders are eligible for a significant number of course exemptions and can expect to complete the degree program in as little as 2 years.
-
Full-time
-
The full 120 credit hour BSABA degree is designed to be completed in 5 years. However, diploma and/or “A” level holders are eligible for a significant number of course exemptions and can expect to complete the degree program in as little as 3 years.
-
Part-time
-
The 120 credit hour BSA degree is designed to be completed in 4 years. However, diploma and/or “A” level holders are eligible for a significant number of course exemptions and can expect to complete the degree program in as little as 2 years.
-
Full-time