Bachelor of Business Studies (Honours) (Digital Business) (Top-up) (University College Dublin)

This Degree Programme accepts a wide range of qualifications, which includes:

• Polytechnic Diploma
• Kaplan Diploma
• Equivalent qualifications awarded by other Singapore-registered Private Education Institutions
• Other private and/or foreign equivalent qualifications will be assessed on a case-by-case basis
• If the above requirements are not met, applicants with a minimum of 3 years of working experience will be considered on a case-by-case basis. An interview will be conducted by University Admissions to determine the suitability into the programme based on the comparability between the entry requirements and the knowledge and capabilities demonstrated through the work experience.

English Requirement

• Applicants should possess a Diploma from a local Polytechnic or a Private Education Institution where English is the sole medium of instruction; OR
• IELTS of 6.5 or equivalent; OR
• TOEFL of 600 (or 250 in the Computer-based Exam) or equivalent
• Applicants are required to meet the University’s English language requirement. Click here for more information.

Applicants admitted to the programme may be required to undertake bridging modules to fulfil the required prerequisite knowledge.

In all cases, the final decision on admission to the programme rests with the University.

• Business Development Executive/Manager
• Digital Marketing Specialist and Digital Lead
• E-commence Specialist/Manager
• Market Research Analyst
• Business Consultant

Core Modules

• Corporate and Competitive Strategy
• Principles of Finance
• Digital Business
• Economics and Market Innovations
• The Future of Organisations and Work
• Managing People at Work
• Marketing in a Digital Era
• Operations Management
• Cyber Security
• Data Analysis for Decision Makers
• Digital Business Infrastructure and Applications
• Digital Business and Social Media Strategy

Elective

• Professional Business Competencies*

*The elective module is optional for the completion of the Degree. The start of the class on the elective module is subject to a minimal student number under the discretion of Kaplan in Singapore and University.

Delivery Method

The Bachelor of Business Studies (Honours) (Digital Business) (Top-up) is a blended learning programme that combines 168 hours of face-to-face teaching with 72 hours of online learning, totalling 240 contact hours. The blended learning approach drives engagement and enhances your learning experience. You may check with your respective programme consultants for more details.

Assessment Methods

Each unit is assessed by any combination of class participation, written assignments, projects and examinations. Assessment methods may vary according to individual module requirements.