Bachelor of Business in International Business and Marketing (Double Major) (Murdoch University)

Course Information

Course Type
Full-time
Fees (Local Students)
S$27,216 (14 units with exemptions), S$29,289.60 (16 units)
Fees (Foreign Students)
S$33,868.80 (16 units)
Other Fees
Application and Student Development Fee: S$486.00 (local) / S$1,544.40 (International)
Duration
16 months
Intake Months
January, May, September
Programme Grant
Visit course website for Rebates and Offers
Class Schedule
Information not provided by school
Assessment Method
Each unit is assessed by any combination of class participation, written assignments, project or examinations. Assessment methods may vary according to individual unit requirements.

Description

Organisations are looking for ways to expand and operate across international borders. This programme equips you with the skills and experience you need to succeed in the world of international business.

As you develop your strategic decision-making abilities, put your cross-cultural skills into practice and explore new ways of thinking, you will build a skill set essential to practically any business operation.

You will explore management, marketing and finance, which will provide you with a global perspective, and help you achieve results doing business across international borders.

Students have the option to enrol in either single or double majors.

The programme can be completed in 16 months instead of 28 months. Applicants with a Polytechnic Diploma may be exempted from up to 12 units and can gain entry to Year 2 of the programme. Applicants with a Murdoch University-recognised Kaplan Diploma or a private Diploma may be exempted from up to 8 units and can also gain entry to Year 2 of the programme.

Graduation & Degree Awarded

Students who successfully complete and pass the units stipulated in the programme structure will be awarded the Bachelor of Business in International Business and Marketing from Murdoch University, Australia.

The Degree will be the same as that awarded to the on-campus graduates in Australia.

Entry Requirements

Applicants with a Polytechnic Diploma may be exempted from up to 12 units and can gain entry to Year 2 of the programme. Applicants with a Murdoch University-recognised Kaplan Diploma or a private Diploma may be exempted from up to 8 units and can also gain entry to Year 2 of the programme.

The Bachelor’s Degree programme accepts a wide range of qualifications with advanced standing.

These include:

Year 2 Entry

  • Kaplan Diploma; OR
  • Polytechnic Diploma; OR
  • Other equivalent qualifications awarded by other Singapore-registered Private Education Institutions.

Year 1 Entry

Applicants for Year 1 entry will need to fulfil one of the following requirements:

  • Completed GCE A-Level with a minimum of 6 points.
  • An aggregate of 6 points from:
    • Maximum of the best 3 A-Level subjects; OR
    • A combination of A-Level and AS-Level subjects
      • A-Level grades (A*=6, A=5, B=4, C=3, D=2, E=1)
      • AS-Level grades (A=2.5, B=2, C=1.5, D=1, E=0.5)

At least 2 A-Level subjects must be included in the calculation. AS-Level subject attempted at A-Level is not eligible to be included.

  • IB Diploma with a total score of 24 or higher, or other equivalent pre-university certifications.
  • Other private and/or foreign equivalent qualifications will be assessed on a caseby-case basis.

Applicants admitted to the Bachelor’s Degree programme may be required to undertake bridging units to fulfil the prerequisite knowledge.

English Requirement

Applicants are required to meet the University’s English language requirement:

  • An approved Diploma qualification or higher, where the language of instruction was English, OR
  • GCE O-Level English Language or Literature in English with Grade C or better; OR
  • IELTS 6.0 (with no band below 6.0)*; OR
  • Kaplan Diploma in Professional Business English (PBEP) with a score of 75% (Distinction) or higher*; OR
  • Any other equivalent English language qualification. Visit course webpage for more information

In all cases, the final decision on admission to the programme rests with the university.

*Applicable for international student

Career Opportunities

  • Business Manager
  • International Engagement Officer
  • International Marketing Manager
  • International Trade Specialist
  • Management Analyst

Modules

Core Units

International Business

  • Business Negotiations: An International Perspective
  • Comparative Corporate Governance and International Operations
  • Global Strategic Management
  • International Business
  • International Logistics
  • Introduction to International Finance

Marketing

  • Business Analytics
  • Consumer Behaviour
  • Cross Cultural Marketing
  • Digital and Social Media Marketing
  • Marketing Research and Analysis
  • Services, Relationship and Retail Marketing
  • Strategic Marketing

Students are required to complete the following common units:

  • Career Learning: Managing Your Career^
  • Building Employability Skills OR Consulting and Freelancing

Applicants may be required to complete general elective units to fulfil the required credit points.

^3-year Polytechnic Diploma holders are exempted, subject to University’s approval.

Year 1 Unit Outline available on course webpage — private Diploma and Polytechnic Diploma holders are exempted, subject to University’s approval.

Delivery Method

Students will attend a combination of lectures, tutorials and workshops in this programme, and they have the flexibility to plan their study schedule and attend classes once or twice a week depending on their study load. Classes are conducted on weekday evenings or weekends to suit the busy schedules of students enrolled in this programme. Each unit is supported with 24 contact hours.

The Pro Vice-Chancellor of Transnational Education and the Deputy Dean of Murdoch University are based in Singapore to oversee all academic aspects and ensure a high standard of academic delivery here.

Assessment Methods

Each unit is assessed by any combination of class participation, written assignments, project or examinations. Assessment methods may vary according to individual unit requirements.

Locations

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