Bachelor of Arts (Hons) Fashion Communication and Promotion (Teesside University)
Course Information
Course Type
Part-time
Fees (Local Students)
Tuition Fees (inclusive of 8% GST): S$45,900.00 (Year 1), S$30,780.00(Year 2), S$12,960.00 (Year 3)
Fees (Foreign Students)
Tuition Fees (inclusive of 8% GST): S$50,760.00 (Year 1), S$34,020.00 (Year 2), S$15,660.00 (Year 3)
Other Fees
Non-Tuition Fees (inclusive of 8% GST): S$700.00 - S$1,568.00 (local) / S$1,280.00 - S$2,470.00 (international), Application fees: S$162 (local) / S$486.00 (international)
Duration
36 months (Year 1 Entry), 24 months (Year 2 Entry), 12 months (Year 3 Entry)
Intake Months
November
Programme Grant
Visit course website for Financial Assistance Scheme
Class Schedule
Information not provided by school.
Assessment Method
Assessment is almost totally through coursework.
Description
Programme Objectives
The programme aims to establish an understanding of the creative process of fashion communication through visual development and visual storytelling exploring creative problem solving for fashion image and text within the fashion industry. The programme prepares students for a career in the highly competitive sector of the fashion industry by ensuring that graduates have the necessary combination of creative, technical, intellectual and communication skills.
As creative visual communicators and visual marketers students will explore and exploit cutting edge practices in the visualisation and promotion of fashion. Students, through the independent and negotiated strategy of the learning on the programme, have the opportunity to create a tailored learning experience specific to their aspiration and evaluated needs specialising in a particular specialist field of creative fashion communication such as fashion film, fashion photography, fashion journalism, fashion illustration or styling.
The overall aims of the programme are to:
- Provide a progressive education in Fashion Communication that focuses on experimental and creative approaches for the development of contemporary and original fashion media and communication solutions
- Enable students to develop a creative and critical approach within a design-led environment with a focus on innovative imagemaking, fashion writing, photography, fashion illustration and fashion marketing and promotion with an awareness of emerging technology
- Enable students to acquire and develop knowledge and expertise in the application of specialist skills, techniques, processes and technologies relating to the fashion communication and promotion.
- Prepare students with the knowledge and understanding to establish themselves within a local, regional, national and international profile within their chosen fashion specialist field of creative fashion communication such as fashion branding, fashion journalism fashion marketing, fashion media or fashion film
- Enable students to evaluate fashion media and its constituent aspects of research, design, development, innovation, production and styling within cultural and professional contexts to inform their practice and develop their critical abilities
- Encourage the development of independent thinking and judgement and apply them to critical, creative, and professional practices Engage in work related experiences and industry placements promoting employability and career readiness for working in fashion and the related businesses within the fashion industry
Entry Requirements
Applicants must be of age 17 and above and must possess ONE of the following entrance requirements:
For Year 1 / Level 4 Entry
- 3 GCE ‘A’ Levels with grade CCC OR 2 GCE “A” Levels with grade AA or equivalent (96 - 112 tariff points)
- International Foundation Diploma in Fashion Design and Marketing awarded by MDIS
- International Foundation Diploma in Science, Technology, Engineering, Mathematics and Art (STEMA) awarded by MDIS
- Relevant qualifications awarded by other Private Education Institutions (PEIs) or recognised Higher Education providers in Fashion-and/or-Marketing-related disciplines, (which are deemed by the University to be suitable as pathway programmes for entry onto the Level 4 / Year 1 of the University course) with an entry requirement of 10 years of formal education
For Year 2 / Level 5 Entry
- MDIS Higher Diploma in Fashion Design and Marketing or Higher Diploma in Fashion Marketing and Communication for Level 5 / Year 2 entry
- Fashion-related qualifications awarded by other Private Education Institutions (PEIs) with an entry requirement of 12 years of formal education
- Higher National Certificate (HNC) in Fashion-and/or-Marketing related disciplines
- Fashion related polytechnic diplomas for entry to stage 2 or stage 3 dependent upon diploma content in relation to the degree
For Year 3 / Level 6 Entry
- Relevant polytechnic diplomas in Fashion-and/or-marketing-related disciplines, (which are deemed by the University to be equivalent to Level 4 / Year 1 AND Level 5 / Year 2 of the University course) with a pass grade
- Relevant overseas polytechnic diplomas in Fashion-and/or-Marketing-related disciplines, (which are deemed by the University to be equivalent to Level 4 / Year 1 AND Level 5 / Year 2 of the University course) with an entry requirement of 10 years of formal education
- Higher National Diploma (HND) in Fashion-and/or-Marketing-related disciplines
- Relevant PEI qualification in Fashion-and/or-Marketing-related disciplines (which are deemed by the University to be equivalent to Level 4 / Year 1 AND Level 5 / Year 2 of the University course) with entry requirement of 12 years of formal education
Note: All applications are subjected to University's approval.
English Language Requirements
Applicants are required to possess one of the following:
- Possess a minimum C6 grade in English at GCE ‘O’ Level
- IELTS 6.0 (with no elements lower than 5.5)
- MDIS Professional Certificate in English (PCIE)
- Pearson PTE 56 (no element lower than 51)
- Cambridge English Test Advanced - 169 (no element below 162)
- Pass MDIS English Placement Test
- Letter from College / University clearly stating the Medium of Instruction of the highest qualification to be English or equivalent
Note: All applications are subject to the University’s approval.
Student Pass Application
International students are required to apply for a student pass if he/she wishes to study full-time in Singapore. Please visit https://www.mdis.edu.sg/student-pass-application for detailed information.
Career Opportunities
Information not available
Modules
Year 1 / Level 4
- Fashion and Textile Cultures
- Professional Skills for Fashion and Textiles
- Introduction to Fashion Management
- Foundations of Marketing
- The Relationships of Buying and Selling
- Storytelling
Year 2 / Level 5
- Fashion and Textile Futures
- Digital Marketing
- Brand Marketing
- Fashion and Textiles Enterprise
- Fashion PR, Marketing and Media
- The Fashion Project
Year 3 / Level 6
- Digital Marketing in Practice
- Professional Practice: The Fashion Industry
- Social Enterprise
- Major Project: Planning, Analysis, Synthesis
- Fashion Communication Project
Profile of lecturers and their respective teaching modules:
- The average lecturer/student ratio is 1 : 100 (lecture)
- The average lecturer/student ratio is 1 : 40 (tutorial)
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