Bachelor of Arts (Honours) Marketing Management (Top Up) (University of Northampton)
Course Information
Description
Course Overview
The BA (Hons) Marketing Management programme is a final year degree programme designed to cover the core knowledge and skills needed by the modern, professional marketer. The programme focuses on the planning and decision-making processes that are essential to effective marketing management. The programme offers learners the opportunity to develop knowledge and ability to use a range of marketing practitioner and research techniques, and to be able to contribute effectively in a range of marketing operational and/or strategic contexts.
Entry Requirements
Age Requirement
17 years old
Academic and Working Requirements
Obtained at least a Pass in any one of the following:
- TMC Higher Diploma in Business (all specialisations)
- TMC Higher Diploma in Business Studies (all specialisations)
- Scottish Qualification Authority (SQA) HND Business
- Relevant Polytechnic Diploma*
- Advanced/Higher Diploma (in Business/Management/Accounting/Marketing) from Private Education Institutions*
English Qualification
If English is not your first language, you will be required to have any of the following or equivalent:
- Completed a Higher/Advanced Diploma where medium of instruction is English
- IELTS 6.0 or equivalent
- Attend and pass EAP Level 4
*Assess on a case by case basis. Relevant Polytechnic Diploma and other Higher/Advanced Diploma holders may have to obtain a TMC Higher Diploma to the Top Up degree.
Career Opportunities
Information not available.
Modules
- Social Responsibility of Business
- Principles of Marketing Management
- Advertising
- Digital Marketing
- Global Marketing
- Marketing Project